About Us
Since 1985, we have been the preferred distributor, throughout Southern Africa, for world class brands from around the world. Household names such as Mentos, Smint, Haribo, Fisherman’s Friend and many, many others are part of our inventory.

We are responsible for the sales, marketing, distribution and merchandising of these brands. Clippa Sales offers a full turnkey solution to its customers for complete peace of mind. We warehouse and distribute to the modern, convenience and wholesale markets in the formal and informal trade sectors.

Our National Key Account sales management, and their teams, are equipped with state of the art, fully integrated, electronic ordering systems to ensure a 48 hour national sales and distribution service.
Our preferred business partners support us in offering our customers strategic business intelligence and analytics.

Dedicated sales reporting and sales analytics, with a highly efficient debtors and creditors department, together with a national merchandising solution for all required channels.

With over 150 employees, including a National Sales Manager, Inland and Coastal Key Accounts Managers, Regional Branch Managers, and a dedicated sales force of 35 national Sales Representatives, we are leaders in FMCG market offering unsurpassed quality brands and service excellence.
Our Directors
Elias Papavarnavas (CEO) and Alex Jacovides (MD)
“Ethics in business is extremely important; your reputation is all you have in life" Sir Freddie Laker
We are proud of our people and their dedication to our company and its customers.
Our family of employees go the extra mile and are always available to assist wherever possible.
Our Directors, Elias and Alex, work tirelessly to ensure the well-being of all staff and customers to uphold the name of Clippa Sales.
The company will always deliver on its promises, no matter what!

Connecting manufacturers with consumers by selling and distributing quality brands wherever, whenever, however since 1985. Established in 1985, Clippa Sales has cemented a solid foundation within the FMCG market selling and distributing to all formal and informal sectors, for the modern, convenience and wholesale trade.
Clippa Sales employs over 150 employees which includes a National Sales Manager, Inland and Coastal Key Accounts Managers, Regional Branch Managers, a current dedicated sales force of 35 Sales Representatives nationally, and growing
Clippa Sales has a National footprint with it’s Distribution/Sales/Marketing Head Office in Johannesburg and Regional Distributional/Sales Offices in Cape Town, Durban and Port Elizabeth. All the regional distribution centres have a dedicated Sales force, administration department and warehouse facilities headed up by a Regional Branch Manager.
Sales Team
Key account management with a national sales team using a fully integrated electronic ordering system; a 48 hour national distribution solution; a dedicated sales reporting and sales analysis department, a dedicated debtors and creditors department plus, a national merchandising solution for all required channels.

Client needs first and continuously providing outstanding service


Continuously seeking higher levels of performance and excellence from all our staff


Relationships and promoting open communication with clients and staff

Corporate Social Investment

“Education is the most powerful weapon which you
can use to change the world”
Nelson Mandela.

Clippa Sales aims to make a positive impact on its clients, staff, the public and the environment. We inspire and uplift communities by ensuring that we are familiar with the challenges that South Africa faces so we can help those in need of upliftment. Clippa Sales seeks to become an integral part of the society in which it operates and pledges to continuously explore ways and means to demonstrate sensitivity and responsiveness to the needs of South Africa’s transforming society. This includes investing a portion of our profits and employing credible and meaningful community-based projects as a vehicle.

As a firm believer in this statement, Clippa Sales aims to inspire and uplift its staff, which in turn will enable them to ensure a brighter future for their families and serve as an inspiration to those around them. Clippa Sales also ensures that it attains the highest standard of quality and service in the confectionery industry. Therefore, we employ a policy of continuous training of personnel in products and services for the benefit of our clients and all purveyors of products and services to the industry. In achieving this, we aim to maintain the highest possible level of ethical behaviour.

We not only utilise standard training programmes offered by South African institutions, but also send our staff for training on international trips to gain worldly insight into numerous product offerings and strategies.

Some of our customers in Modern and Convenience Retail

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